Who We Are

Our missiON

Being the torchbearers of self-love & body positivity, our mission is to encourage people to feel beautiful, comfortable, and confident in their own skin and shape.

Through the sale of our wide variety of lingerie collections, we are committed to promote general awareness amongst our beloved customers that their beauty should not go unnoticed because of their body types.

Our exclusive range for plus-sized women is well-known for its compatibility with those lots who find it too difficult to find their perfect fit.

About Riche
Lefay Founder
CEO & Designer

Ryeshhaa Urankar

Being a renowned fashion designer and a fitness enthusiast, the CEO Ms. Ryeshhaa Urankar herself ardently believes that beauty lies not only in the eyes of the beholder but also in the hearts of the people.

As a team, we largely focus on elevating ‘beauty’ from the status of being just a visual concept to a pristine idea that it is more of ‘an experiential entity that makes people smile from the inside’.

“I need them to feel positive about themselves and their joy should gleam in their eyes. This is why I became an entrepreneur to make it happen for them!”, says Ms. Ryeshhaa.

Ryeshhaa xo

Our values

INCLUSIVENESS

Our exclusive collections of lingerie are not just some random sets of comfortable intimate wear but a strong and bold style statement for fashionistas no matter if they belong to plus or minus sizes.

LUXURY SHOPPING

We offer a great personalized luxury shopping experience as our in-house produced masterpieces can be shopped through our e-commerce platforms which deliver them via reliable and timely shipment methods.

PREMIUM QUALITY

We provide our customers from all across the globe with the most efficiently and technically designed premium inner wear that hugs your curves perfectly, fully functional and fantastically fashionable.

UNIVERSALITY

Our products come in all shapes and sizes. No matter which international size chart you follow, you can find all that you’re looking for, from our shelves; be it comfort or style, we have it all.

Want to know more?

Read About Out Our Parent Company Riche. Learn More

CLASSIC BLACK

AED 85.00

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